Dillard University
Agency: Ologie
CD: Kyle Kastranec
Writer: Audrey Ward
New Orleans HBCU Dillard University reached out to Ologie, needing a way to marry its historic past with its present spirit. As the first Historically Black University in Louisiana, Dillard has been growing and supporting its community for decades.
Through a series of group exercises, campus visits, and archive-searching, we achieved a brand evolution that spoke to both future students and alumni donors. Dillard University, aligned around our core brand message of “Making Future History,” now has the ability to tell a consistent story and unite the faculty, staff, and alumni in a cohesive way moving forward.
The photography shown here was shot by myself during a site visit to the campus.